XIU is a global fashion marketplace, providing international multi-brand distributors and retailers a gateway into the elusive Chinese market. Through proven marketing strategies, XIU targets and sells directly to fashion conscious Chinese shoppers, increasing sales and building brand affinity.
Brands are able to successfully and profitably market goods to a previously inaccessible and powerful consumer audience.XIU offers full-service partnerships to brands like no other, complete with co-branding opportunities, backend support, marketing and promotion, translation, payment and shipping services. XIU takes care of everything – from brand promotion to product translation, to transporting the goods to the home of each XIU customer.
Unlike many of XIU’s competitors, which sell mostly off-season and irrelevant brands and fashions, over sixty percent of XIU’s products are new, in-season and fashion-forward. The remaining forty percent of XIU’s offerings are discounted goods and sales items from well-known brands.
XIU’s unique business model, currently the only one of its kind, operates seamlessly both domestically and abroad. Achieving this business model required a level of time, resources and dedication unparalleled by other retail organizations.
XIU’s global fashion marketplace provides access to thousands of previous unavailable brands, bringing top trends and merchandise to mainland China for the first time.Partnerships to Highlight：
Shop-in-shop brand pages provide customized landing pages for exclusive brand partnerships, including the company’s biography, detailed product descriptions, recommendations and purchasing ability. These pages are clean, polished and separate from the general XIU marketplace, focusing solely on the promotion and merchandising of one specific brand partner.
Shop-in-shop partnership benefits include the support of special operations teams responsible for optimizing marketing, driving sales, managing online promotion and communications, payment transactions, translation and site maintenance.Partnerships to Highlight：
XIU acts as a “one-stop business solution” for international companies looking to penetrate the relatively untapped Chinese market, as well as for Chinese shoppers seeking trusted and quality global brands. Providing 24/7 access to the most fashion-forward global trends and merchandise supported by unmatched customer service makes XIU the go-to site for Chinese consumers. XIU also offers full-service management and distribution capabilities for its brand partners, including payment collection, website support and analytics, marketing and content translation, warehousing and direct shipping.
In other words, XIU takes care of everything – a turnkey marketplace and gateway into another culture.